Emami Agrotech Ltd.
Emami Agrotech Limited, an Emami Group Company is in the business of branded food manufacturing. The Company is involved in production and sale of Branded Edible Oils, Specialty Fats and Vanaspati.
Today the Company is a cherished name in the edible oil industry with a turnover of over Rs 18000 crores. Beside edible oil and specialty fats, the Company has recently ventured into branded spices & tastemakers and processed food categories. Emami Agrotech manufactures well-known edible oil brands like Emami Healthy & Tasty and Himani Best Choice, Vanaspati brand Rasoi & Specialty Fat brand Bake Magic. EAL produces Vegetable oil, Sunflower oil, Soyabean oil, Rice Bran oil and Mustard oil. The Company is also into organic farming and cultivation of commercially viable crops through contract farming.
Emami Healthy & Tasty cooking oil, one of the fastest growing edible oil brands in India, is one of the most sought after and trusted brands in the mid premium category. The brand recently launched India’s first ever Immunity Booster Edible Oil that contains 5 nutrients known for boosting immunity. In 2019, the Company announced its foray into the spice category with the launch of “Emami Healthy & Tasty Mantra”, a varied range of pure & blended powder spices and tastemakers. In 2021, it entered into processed food category through launch of Soya Chunks under Healthy & Tasty brand, a unique product innovation made with the goodness of 3 immunity-building nutrients - Zinc, Iron & Protein.
Emami Agrotech Ltd (EAL) has its state-of-the-art manufacturing facilities at Haldia, West Bengal; Krishnapatnam, Andhra Pradesh; Jaipur, Rajasthan and Kandla, Gujarat with a total manufacturing capacity of around 12,000 tonnes per day. The production units also house well-equipped R&D Centres with advanced testing facilities to ensure the products are compliant with national and international quality standards.
The Company offers employment to over 3500 people directly and another 2000 people indirectly through its chain of retailers, distributors and wholesalers. It also provides support to ancillary industries such as packaging material, carton manufacturing, tin manufacturing and other small and medium scale industries.
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The Company's vision is to pursue aggressive growth to become a prominent edible oil and food brand offering healthy and high quality consumer products.
Emami Agrotech is the proud recipient of multiple awards at the prestigious Globoil India Awards over the years since 2016 for its exemplary performance in the Indian edible oil industry across varied categories
In 2016-17, Emami Agrotech became the second largest importer of edible oil in the country.
The focus of the Company is to increase the branded oil sales with ‘Healthy and Tasty’ and ‘Himani Best Choice’ brands at Pan-India level and become a prominent player in the spices segment with the recently launched ‘Healthy and Tasty Mantra Masala’
The brand ‘Healthy and Tasty’ has its television presence with its association with Masterchef India and Vignettes with Pankaj Bhadouria on Living Foodz.
In March '21, the Company ventured in Processed Food category with Emami Healthy & Tasty Smart Balance Nutri Soya Chunks
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Emami Agrotech’s current portfolio of brands include 'Healthy & Tasty', ‘Himani Best Choice', ‘Rasoi’, ‘ Mantra Masala’ and ‘Bake Magic’
